Plausible Analytics: Lightweight Privacy-Friendly Web Analytics

About Plausible Analytics

Plausible Analytics is a privacy-friendly alternative to Google Analytics. It is easy to use, lightweight, and fully compliant with privacy regulations. With features like real-time dashboard, integration with Search Console, and the ability to import historical stats from Google Analytics, Plausible is a great choice for website analytics.

Screenshots

Frequently asked questions

What is Plausible Analytics?

Plausible Analytics is an easy-to-use, open source, lightweight, and privacy-friendly web analytics alternative to Google Analytics. It does not use cookies and is fully compliant with GDPR, CCPA, and PECR. It is made and hosted in the EU, powered by European-owned cloud infrastructure.

Does Plausible Analytics require a subscription?

Yes, you need a subscription to Plausible Analytics to track your stats. There is a free 30-day trial available with no credit card required.

What makes Plausible Analytics an alternative to Google Analytics?

Plausible Analytics is a simple, powerful, lightweight, open source, and privacy-friendly alternative to Google Analytics. It features a real-time dashboard, entry pages report, integration with Search Console, and the ability to import historical stats from Google Analytics.

Is Plausible Analytics self-funded?

Yes, Plausible Analytics is completely independent, self-funded, bootstrapped, and debt-free. It operates on a subscription business model, funded solely by subscriber fees.

Changelog

2.3.0 | March 5th, 2025

Improved: Domain Name is now validated before it’s stored in the database.
Added: Easy Digital Downloads integration, which will automatically be enabled when Ecommerce Revenue is enabled.
Fixed: WooCommerce integration didn’t work properly in multisite environments and environments with non-default permalink structures.
Fixed: Domain Name’s with more than 1 subdirectory couldn’t create tokens, because it would result in a 404 in the opened window.
Fixed: Single quotes and ampersands would break syntax in JS on WC product pages

2.2.0 | February 5th, 2025

Fixed: N/A in CE edition message wasn’t shown properly when certain options were toggled.
Fixed: Create Plugin Token message was removed when View Stats was disabled.
Fixed: when toggling options, some messages in the Settings screen were duplicated.
Added: new enhanced measurement – Form Completions, tested with all major forms plugins.
Fixed: WP Rocket compatibility no longer worked, because a filter name was changed in a recent release of WP Rocket.

2.1.4 | September 25th, 2024

Improved: when no token was entered, the API client would keep trying to verify the connection. This is now fixed.
Fixed: When “Authors and categoreis” was enabled, HTML would break if a taxonomy name contained a apostrophe.
Fixed: A typo in the 404 tracking script, caused it to malfunction.

2.1.3 | August 23rd, 2024

Fixed: WooCommerce integration would cause JS conflicts with certain Gravity Forms add-ons.
Fixed: PHP warning – undefined array key “product_id”.
Fixed: numbers using thousands separators (999+) would receive the incorrect formatting in some locales.

2.1.2 | August 9th, 2024

Fixed: WooCommerce integration would cause JS conflicts with Raptive ads.

2.1.1 | July 21st, 2024

Fixed some typo’s.
Fixed: WooCommerce integration would cause JS conflicts with CookieYes.

2.1.0 | July 21st, 2024

Tested with WP 6.6
Added: WooCommerce integration. This is automatically enabled when the enhanced measurement Ecommerce Revenue is enabled. For current users who wish to switch to the WooCommerce integration, please disable and enable the option to make sure the required goals and funnel are created.
Added: Enhanced measuring for Search Queries.
Added: Cloudflare Rocket Loader compatibility.
Fixed: the plugin would crash the admin screen on instances not running cURL or with allow_url_fopen disabled.

v2.0.9 | May 22nd, 2024

Improved: Added files required for Automated Testing.
Improved: Updated API client.
Improved: Auto provisioning is now enabled for Plausible Community Edition (self-hosting) as well. This means a plugin token is now required when Plausible CE is used.
- Important! Plausible CE v2.1.0-rc.0 or higher is required to access the plugin token feature.
Improved: The Settings page no longer reloads when certain features are enabled.
Improved: The Authors and Categories feature now supports custom post types.
Fixed: Enhanced Measurements couldn’t be enabled when Plausible CE was used.
Fixed: Plausible CE users would be stuck on the onboarding wizard after updating to v2.0.8.
Overall code improvements and bug fixes.

For the full changelog, check out our Github repository.

Plausible Analytics