Life Time Extra Credits Offer Extended

Validity: Dec 05 - Dec 12, 2025

WooCommerce Conversion Tracking

WooCommerce Conversion Tracking

Adds various conversion tracking codes to cart, checkout, registration success and product page on WooCommerce
Rating:
3.5
star-rating-1star-rating-2star-rating-3star-rating-4star-rating-5
Active Installations:
30000+
Last Updated:
Dec 09, 2024
WordPress Version:
5.4 or higher
Tested up to:
6.7.2

Track Conversions Easily

Insert tracking codes on WooCommerce cart page, checkout success page, and after user registration to track product cart additions, purchases, and registrations.

Supported Integrations

Works with Facebook, Twitter, Google Adwords, and Custom Tracking for comprehensive conversion tracking.

Pro Features Available

Upgrade to the Pro version for more Facebook events, multiple Facebook pixels, Facebook Product Catalog, Perfect Audience integration, Bing Ads support, and additional Twitter and Google Adwords events.

Privacy Policy

Rest assured that the plugin uses Appsero SDK to collect telemetry data only with user confirmation, ensuring a great user experience while prioritizing privacy. Learn more about Appsero's data collection and usage policy.

Version 2.1.0 (09 Dec, 2024)

  • Update: Added support for High Performance Order Storage in WooCommerce
  • Update: WordPress 6.7.1 compatibility

Version 2.0.12 (16 Jan, 2024)

  • Update: WordPress 6.4.2 compatibility
  • Fix: Updated Appsero Client Library to the latest version which will fix a security issue
  • Fix: Fixed a Broken Access Control vulnerability in WooCommerce Conversion Tracking Plugin that allowed lower privileged users to install and activate a new plugin via an ajax action without a nonce parameter.

Version 2.0.11 (15 Sep, 2023)

  • Update: WordPress 6.3.1 compatibility
  • Fix: Updated Appsero Client Library to the latest version which will fix a security issue
  • Update: Added HPOS (High Performance Order Storage) support

Version 2.0.10 (2 June, 2022)

  • Fix: WordPress 6.0 compatibility

Version 2.0.9 (6 October, 2021)

  • Fix: Perfect Audience breaking checkbox section issue.
  • Fix: WordPress 5.8 compatibility
  • Fix: Latest WooCommerce 5.7 compatibility

Version 2.0.8 (10 June, 2020)

  • Fix: Dismissable HA notice, was introduced in v2.0.7.
  • Fix: Removed discount notice as it was deprecated.

Version 2.0.7 (2 May, 2020)

  • Fix: Removed unnecessary usage of wp_kses_post(), which was breaking the plugin.
  • Improved: Added WordPress 5.4 compatibility.
  • Improved: Added WooCommerce 4.0 compatibility.
  • Improved: Removed the v2.0 welcome notice, which isn’t relevant anymore.

Version 2.0.6 (02-January-2020)

  • [fix] Missing ajax addToCart value of facebook
  • [fix] php-cs-fixer: Sanitization and nonce verification

Version 2.0.4 (21-August-2019)

  • [fix] Happyaddons dismissable banner
  • [fix] Getting started link doesn’t work
  • [tweak] Change from Google Adwords to Google Ads

Version 2.0.3 (05-August-2019)

  • [fix] AddToCart Event doesn’t work for ajax
  • [new] Add happy addons banner

Version 2.0.2 (29-April-2019)

  • [fix] Missing value of product price

Version 2.0.1 (04-April-2019)

  • [fix] Added plugin require notice

Version 2.0 (22-February-2018)

  • Major version released
  • Individual gateway integrations
  • More streamlined and user friendly UI

Version 1.2.5 (28-December-2017)

  • Added plugin action links for Docs and Settings.
  • Added a survey for next version features.
  • Updated WooCommerce compatibility version tags.

1.2.4 – 01-Aug-2017

  • [fix] The tracker option won’t go away. Sorry!

1.2.3 – 31-July-2017

  • [improvement] WooCommerce v3.0 compatibility
  • [new] Added new shortcodes: {customer_id}, {customer_email}, {customer_first_name}, {customer_last_name}, {payment_method}
  • [new] Added weDevs Insights class

1.2.2 – 10-Feb-2017

  • Updated with plugin slug as the textdomain
  • Integration class PHP compatibility

1.2.1 – 9-June-2016

  • [fix] Fatal error on thank you page when without parameters

1.2 – 10-April-2016

  • [new] Order number variable {order_number} added on checkout page

1.1 – 08-Jan-2016

  • [new] Dynamic values on product and checkout script

1.0 – 08/07/2015

  • [fix] Removed product specific codes from product single page, should show only on checkout. My bad!

0.3 – 31/05/2015

  • [fix] Product specific code only loads on product page itself, not checkout

0.2 – 30/05/2015

  • Renamed position option “In Footer” to “Inside Body Tag”, may be was confusing to users.

0.1.1 – 06/04/2014

  • Added position parameter for display position control

0.1 – 27/03/2014

  • Initial release

Doesn't work and developer doesn't update

By Lauren (equusport) on March 12, 2021

We bought this plugin from Woocommerce back in December and immediately found a bug that rendered the plugin useless for FB integration. We brought it to their attention and they told us they "fixed" it but never pushed the update. We tried to get it solved for over 3 months before we reported them to Woocommerce for breaching the marketplace T&Cs... don't waste your money.

Doesn't work

By thesadshow on March 4, 2021

I installed the plugin and entered the tracking code into the corresponding field but the tracking pixel isn't firing. I've tried two different pixels and neither one fires using this plugin.

Basic but helps!

By paulooctavio on August 12, 2020

The Free version has enough options to make the basic part of tracking tasks in the different platforms like Pixel (Facebook) and Google Ads. I rate five stars because it helped me. So it deserves!

Excellent support!!

By shalinikhullar on April 29, 2020

Excellent support!! Great experience

Extremely Expensive

By cath88 on March 31, 2020

Works well as far as I can see but definitely way too expensive for what it is

Removed critical features, didn't tell anyone, and does not offer 'enterprise.'

By marioaldayuz on September 9, 2019

This plugin has been in use by our team across hundreds of sites in conjunction with a custom attribution tracking system we've developed. This allowed us to track WooCommerce conversions and attribute them appropriately back to which marketing/advertising effort drove the sale. Up until this past week or two we did not have any issues - then, their development team without any notice or consideration, dropped the critical feature of passing custom variables in the free version. This means that we have many many WooCommerce stores that overnight stopped properly reporting conversions which caused a significant issue with our clients. I am very disappointed they removed this feature and it makes the plugin useless for many people.

Great !

By Raks3010 on July 16, 2019

Very nice support! Very happy :)

Great Plugin!

By metspa on April 22, 2018

Great quick support. Thanks

JS code is not included in any page

By trucho on March 23, 2018

I tried my best to make this work, but the JS code never appeared on any of the ckeckout process pages. Cleared cache just in case, but didn't work.... Plugin version 2.0 Woocommerce version 3.3.4

Code wrong or broken, so its not working

By candy2012 on September 3, 2016

Installed the tracking code from google in the "cart" section and it is obviously some programming erorr as the Google Chrome extension identifys a tracking error:

Dynamic conversion value in wrong format.
Conversion Value <?
Conversion Value in the <noscript> tag <

I am mentioning that I did NOT CHANGE anything in the code from Google, so obviously this plugin is not reading the G-codes properly, so there is very little hope it will track properly.

Besides, support seems inexistant lately ....

Try other plugins too!

CCAvenue Payment Gateway for WooCommerce

Allows you to use CCAvenue payment gateway with the WooCommerce plugin.

Try Demo More Details

Contact Form 7 – PayPal & Stripe Add-on

Integrates PayPal & Stripe with Contact Form 7. Start selling with PayPal and / or Stripe today. Developed by an Official PayPal Partner.

Try Demo More Details

Cryptocurrency Product for WooCommerce

Cryptocurrency Ethereum Crypto WordPress Plugin for WooCommerce enables customers to buy Ether, Bitcoin or any ERC20 or NFT (ERC721) token.

Try Demo More Details
Screenshots
Author Site Author Site

Try WooCommerce Conversion Tracking With InstaWP

Contact Sales

Reach out to us to explore how InstaWP can benefit your business.