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Mailchimp for WooCommerce icon

Mailchimp for WooCommerce

v5.6
by Mailchimp · 4.0 (723 reviews)

Connect your store to your Mailchimp audience to track sales, create targeted emails, send abandoned cart emails, and more.

300K+ active installs Updated Sep 04, 2025 Tested to 6.8.3 Requires PHP 7.4
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Mailchimp for WooCommerce

About Mailchimp for WooCommerce

Mailchimp for WooCommerce is a plugin that allows you to sync your customer data with your Mailchimp account, making it easy to send targeted campaigns, recover abandoned carts, and measure the ROI of your marketing efforts. It also offers features such as showcasing product recommendations, tracking customer purchase history, and creating landing pages. Best of all, it's completely free to use.

Frequently asked questions

What is the Mailchimp for WooCommerce plugin?
The Mailchimp for WooCommerce plugin connects your store to your Mailchimp audience to track sales, create targeted emails, and send abandoned cart emails. It automatically syncs customer and purchase data with your Mailchimp account, making it easy to send targeted campaigns and follow up with customers.
What are some key features of this plugin?
Key features include syncing purchase data to your Mailchimp Audience, setting up marketing automations for abandoned carts and post-purchase follow-ups, and showcasing product recommendations. It also allows you to track and segment customers based on purchase history and frequency.
Is this plugin free to use?
Yes, the Mailchimp for WooCommerce integration is completely free. Marketing automations, such as abandoned cart reminders, are now available for free accounts.
Can I use this plugin for advertising?
Yes, you can use this plugin to find new customers and connect with current ones through Facebook and Instagram ads. You can also set up Google remarketing ads to convert site visitors into shoppers.
Does this plugin support discount codes and landing pages?
Yes, you can add discount codes created in WooCommerce to your emails and automations using a Promo Code content block. You can also create beautiful landing pages to highlight products, promote sales, or grow your audience.

Changelog

5.6

  • Adds support for syncing based on Mailchimp list interests with a new filter
  • Adds support for Multi-currency with a new filter
  • Fix sync on product variant update

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