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About Pretty Links – Affiliate Links, Link Branding, Link Tracking & Marketing Plugin
PrettyLinks is a WordPress plugin that allows you to shorten, track, manage, and share URLs on your website. It also provides detailed reports on clicks and allows you to create custom and branded links. There is a Pro version available with additional features such as keyword replacements, advanced redirect types, and link health monitoring.Screenshots




Frequently asked questions
What is Pretty Links?
Pretty Links is a WordPress plugin that helps you shrink, beautify, track, manage, and share any URL on or off your WordPress website. It allows you to create links using your own domain name instead of third-party link shrinking services.
What can Pretty Links do with URLs?
Pretty Links enables you to shorten links using your own domain name. It also tracks each hit on your URL, providing detailed reports on the origin, browser, OS, and host of the click.
What is PrettyPay™ Links?
PrettyPay™ is a feature included with Pretty Links that allows you to make one-click payments with Stripe. You can use it to sell e-books, courses, downloads, subscriptions, and other items directly from your domain name and brand.
How does Pretty Links help with affiliate links?
Pretty Links is useful for cleaning up affiliate links, tracking clicks from emails, and making links shared on platforms like Twitter come from your own domain. It helps increase the reach of your website by allowing you to spread these branded links on forums or comments.
Can I create custom URLs with Pretty Links?
Yes, Pretty Links allows you to create clean, simple URLs that redirect to any other URL. You can turn long URLs into short, branded ones within seconds.
Changelog
3.6.17
- Add capability check to Ajax endpoints
- Update Growth Tools
- Fix PL search functionality in Gutenberg broken
3.6.16
- Fix admin menu style on mobile view
- Minor bugfixes and security hardening
- Pro: Fix keyword replacements with new line chars in html attributes
3.6.15
- Add Growth Tools menu
- Fix error with new notifications inbox
- Fix error when set_time_limit() function doesn’t exist
3.6.14
- Fix translations error w/WP 6.7
- Fix PHP 8.2 notice
- Fix warning during automatic update
3.6.12
- New In-plugin Notifications inbox
- Fix wrong edition label in lite plugin’s main file
3.6.11
- Fix PHP 8 deprecation warnings
3.6.10
- Minor bugfixes
3.6.9
- Fixed Gutenberblock for Link Creation.
- Updated Pretty Link post table Search.
3.6.8
- Updated getting started URL
- Bug fixes
- Updated onboarding steps
- Fixed ACF integration issue
- New tooltip styling
- Product Display updates
3.6.7
- Security hardening
- Removed pause option from PrettyPay Customer Portal as Stripe has temporarily removed this feature
- Pro: Fixed QR code generation on nginx webservers
3.6.6
- Fixing issue with prior release showing incorrect version
3.6.5
- Additional security hardening
3.6.4
- Security fixes (potential for CSRF patched)
3.6.3
- Add section for PrettyPay™ within the Welcome and Complete steps for in-plugin onboarding
- Add notice of 3% fee to PrettyPay™ Links sub-page for free users
- Add support for ISO encoding when pulling in title from pretty link’s target URL
- Fix PHP 8 deprecation warnings
- Fix database error on initial plugin activation
- Fix body class on PrettyLinks page not being escaped
- Pro: Add filter hook for invalid response codes in Link Health
3.6.2
- Fix PrettyPay™ auto-creating Thank You pages
3.6.1
- WP 6.4 Compatibility
- Saving settings would break in some cases
- Show proper error when saving Customer Portal failed
- Link Inserter broken due to missing lodash
3.6.0
- Launching all-new PrettyPay™ Links
- PHP 8.2 compatibility fixes
3.5.3
- Fix scheduling and how empty images are displayed within in-plugin notifications
- Replace feature images on onboarding welcome page
- PHP 8.2 compatibility fixes
3.5.2
- PHP 8.2 compatibility fixes
3.5.1
- Fix deprecation notice when table result is null
- Fix undefined post type warning when enqueuing frontend scripts
3.5.0
- NEW: Significantly improved onboarding process by implementing a full-fledged wizard that walks through the basics of setting up PrettyLinks
- Pro: Add filter hooks for geolocation
- Pro: Add ability to scan link’s health status individually
- Pro: Display link’s health status as a separate column on PrettyLinks listing page
- Pro: Deprecate Pretty Bar
- Pro: Deprecate GA integration
- Pro: Refactor Replacements tab so URL and Keyword replacements function independently of each other
- Prevent redirect code from running during search
- Allow special characters for URI and Referrer fields on Clicks page
- Fix PHP warnings being displayed when editing a restored pretty link
3.4.2
- Update dependencies used for building Gutenberg assets.
3.4.1
- Separate PrettyLinks inserter button into its own toolbar group within the Block Editor
- Consolidate PrettyLinks metaboxes
- Add nonces to Tools page
- Pro: Disable content decoding by default on posts built with Elementor
- Pro: Changed “Activate” link to “Manage License” on Plugins screen
3.4.0
- Introducing support for Add-ons in PrettyLinks (NEW!)
- Add code needed for Product Displays Add-on (Pro Add-on)
- Add footer containing helpful links
- Fix conflict with localized JS object
- Fix issue with keyword replacements and HTML tags containing new line characters (Pro)
3.3.3
- Fix issue with bulk editing link settings
- Remove legacy code that overrides PHP memory_limit
- Update Link Health to only check for 404 errors (Pro)
3.3.2
- Optimize SQL query for Link Health (Pro)
3.3.1
- Fix error on older PHP versions
3.3.0
- Pro: Add Link Health
- Fix warning when using PHP8 and server-side cron
3.2.8
- Update readme.txt
- Fix JS error on options page
- Set cookie using secure attribute when accessed via secure connection
- Fix PL Link Inserter jumping to bottom of page on WP 6.1
- Fix Gutenberg deprecation notices
3.2.7
- Fix index replacements
3.2.6
- Fix upgrade to Pro bug
3.2.5
- Fix fatal error if update transient is false
- Notifications Inbox
- Small bug fixes
- Pro: Don’t force black background on cloaked urls
- Pro: License key optimizations
3.2.4
- Review notification dismissal improvements
3.2.3
- Removing vestigial files
3.2.2
- Show link slug instead of full URL in list
- PHP 8.0 support
- Pro: Fix keywords being replaced in scripts
3.2.1
- UI Tweaks
- Pro: Fix auto-created links not using requested slug
- Pro: Link rotation weights of 1% supported now
3.1.1
- Remove duplicate queries to help performance
- Fix compatibility issue with WPML language prefix in URL’s
- Pro: Fix infinite loops with broken or missing import files
3.1.0
- Add support for sponsored rel tag
- Add sponsored toggle support in gutenberg and tinymce editors
- Fix report graphs not loading for some
- PRO: Fix bug with keywords replacements
- PRO: Cleaned up GA support
3.0.10
- Add support for nofollow in Gutenberg popup
- Fix post_author being set to 0 on CPT
- Fix for duplicate links being created
- Fix clicks ordering on links list
- Fix Redirection dropdown display WP 3.5
3.0.9
- Change shortcut key to CTRL + P instead of CTRL + K
- Support for Nofollow and Tracking Quick Edit and Bulk Edit on the links list page
- Fix keyword replacement regex
3.0.8
- PRO: Fix replacements checkbox getting unchecked when using page builders
3.0.7
- Fix broken Add New link page – theme conflicts
3.0.6
- Disable “enter” key on the Target URL field
- Add copy to clipboard to the add/edit link page
- Fix the incorrect message being display when updating a link
- Redirect to the links list page after creating or updating a link
- Add the ability to sort by Clicks to the links list table
3.0.5
- Fix description conflict with the WP Product Review plugin
- Avoid menu position conflicts
- Add Target column to links list table
- Disable auto-saving on links
- Fix links having Draft status on creation
- Fix not being able to Create/Edit links until saving options
- Fix Prettybar color issue when saving plugin options
3.0.4
- Fix clicks pagination
3.0.3
- Fix Avada Fusion Builder conflict
- Fix redirect caching on update/welcome page
- Fix conflict with WP Product Review plugin
3.0.2
- Minor fixes
3.0.1
- Fix issues when accessing the plugin as a non-administrator
- Simplify the checks in is_slug_available
- Add slug and url as searchable fields in the links list
- Fix for high CPU issues and huge log sizes
- Fix layout issue on the update page
- Fix category migration not running
- Fix errors when dates are null
- Call wp_cache_delete after update/delete_option
- Only redirect if delete succeeds, redirect status code 307
- Fix failed category/cpt migrations
3.0.0
- Re-designed Admin UI especially the Admin Links UI including links listing, adding new links and editing links
- Added an Insert Pretty Link button for Gutenberg Paragraph Blocks
- Security fixes and hardening
- Fixed Slug is not Available Error
- Removed PrettyLinks Groups (lite users will still be able to access legacy groups on the links listing page but pro users & lite users who upgrade to pro will have their groups migrated to become link categories)
- PRO ONLY: Added Pretty Link Categories
- PRO ONLY: Added Pretty Link Tags
- PRO ONLY: Fixed some issues with Pretty Link Imports and Exports
- Many other small fixes and enhancements
