Clarity is a free web analytics tool that helps you see what’s working on your site and where people get stuck. With features such as session recordings and heatmaps, you’ll gain a deeper understanding of how your users interact with your site, and get clear insights on how to improve your design to grow revenue and increase user retention.

What are session recordings?

Session recordings allow you to examine user behavior as it happened. You’ll see where things are working smoothly and where your users drop off.

Heatmaps show you where your users clicked and scrolled, and how they moved around your site. You’ll discover which parts of the page drive the most engagement and which parts get less traffic.

Insights help you make data-driven decisions to streamline your design. Zero in on relevant user sessions and root out problems like clicks that go nowhere, rage clicks, and excessive scrolling.

What does the metrics dashboard offer?

The metrics dashboard offers a visual overview of your site’s performance, popular pages, and insights about your users, such as where they’re from and which devices and browsers they use.

Join Agency Program today.

2x Leads & 50% Cost Savings on Hosting. Join Agency Program today.

Microsoft Clarity

How do you make your website great? Clarity can help you quickly see what's working on your site and where people get stuck. And it's free.

Rating:

4.7

Active Installations:

100000+

Last Updated:

Nov 25, 2024

WordPress Version:

4.0 or higher

Tested up to:

6.7.2

Features Download’s trend Changelog Reviews

Gain Deeper Insights

Understand user behavior and improve design

Streamline Design Decisions

Make data-driven decisions and root out problems

Quick Summarized Insights

Easily understand user behavior patterns

Visualize Performance Metrics

Get a visual overview of your site's performance and user insights

Author’s Site

0.10.3

Update plugin description and the Setup Clarity notice.

0.10.2

Fix issues with plugin activation, deactivation, and deletion in multisite installations.

0.10.1

Fix WordPress site id becoming empty for multisite installations.
Refactor code in clarity.php and fix linting issues

0.10.0

Add integrate with Clarity hook for external plugins. See Terms of use

0.9.4

Fixed a cross-site scripting vulnerability.

0.9.3

Fixed some bugs and updated project settings so that only WordPress admins can change their Clarity project.

0.9.2

Bug fix for PHP versions older than 7.2.

0.9.1

Moved menu item to a more appropriate position.
Fixed the Setup Clarity notice always appearing for some users after setup.

0.9.0

Created a menu item for Clarity to be available for most WordPress users not just admins.
Users are now able to sign in to Clarity and view Clarity dashboard on WordPress without needing to go to Clarity site.

0.8.0

Ability to create a new Clarity project and connect to it on WordPress without needing to go to Clarity site.
Ability to connect to an existing Clarity project on WordPress without needing to go to Clarity site.
Abiliy to sign up to Clarity on WordPress without needing to go to Clarity site.

0.7.5

Minor fix.

0.7.4

Minor fix.

0.7.3

Minor enhancements.

0.7.2

Minor enhancements.

0.7.1

Update readme.

0.7

Minor enhancements.

0.6

Minor enhancements.

0.4

Bug fixes.

0.3

Compatability with the latest WordPress version (v5.7).

0.2

Details and Installation instruction updates.

0.1

Initial release.

Fantastic Tool - Who needs Google?

By trainingcity on May 9, 2024

I've been a long, long time user of Google Analytics and it is a great tool, but this new offering from Microsoft, along with their "index now" plugin and all the new features in Bing webmaster tools is very, very impressive.

Clarity was a breeze to install and setup, it quickly link to my Google Analytics and was processing site visotr data in minutes. Highly recommended and seems to have no discernable negative impact on site performance.

Best Plugin!!

By kryoz507 on April 18, 2024

You can use plugin or put the code of clarity in the website.

Great Plugin

By webphilosopher on November 14, 2023

I have been doing analytics for years and this is a great plugin that gives great insights. I love the heatmap feature.

Super integration

By zepolo on March 1, 2023

Contrairement a ce qui est indiqué dans un autre commentaire, le plugin ne se contente pas d'ajouter le code de suivi. Il y a une super intégration des statistiques dans le tableau de bord de wordpress.

Tout se synchronise parfaitement bien à l'administration lorsqu'on a crée un compte au préalable.

Outil gratuit et très pointu, les données obtenues sont très utiles. Bravo

Hotjar equivalente

By agendablanca on January 2, 2023

Es espectacular. Funciona muy bien, graba las visitas y, en definitiva, es la herramienta necesaria que yo creo que mejora las funciones que presenta hotjar en manera gratuita. Según dicen en Microsoft, tienen estas opciones:

1. Heatmaps
2. Session Recordings
3. Insights
4. Unlimited Users
5. Google Analytics Integration
6. Customer Support

Nice Idea, but Un-needed

By deeveearr on December 17, 2021

Having used Clarity before, I thought I'd try the plugin. Apparently, all you need to do for this one is to create an account for your website, then just drop the account key into this plugin. Sat around for ages waiting for it to show up inside the plugin, then realised that it was actually showing up on the account page on Microsoft Clarity. Not one for using plugins for plugins' sake, I quickly deleted this plugin and dropped the plugin script into perfmatters (WP headers and footers can be used too). Nice idea, but seeing as you still need to logon to your Microsoft Clarity account to see the results, totally un-needed.

Why did I not know abou this sooner??

By osu9400 on September 27, 2021

Fantastic! The heat maps are amazingly insightful.

Amazing Tool!

By manimsft on August 11, 2021

Awesome bit of kit - LOVE IT!

Amzing Tools!

By Ng Fang Kiang (jorcus) on April 3, 2021

Microsoft clarity is so good! Very lightweight heatmap tracker! Would be good to have option to exclude specific user from tracking. Eg: Exclude Admin

Supper Plugin

By chathurangaantyra on January 29, 2021

Awesome plugin..

More Reviews

Try other plugins too!