What is Google Tag Manager?

Google Tag Manager (GTM) is a tool that allows you to gather and manage tracking scripts in one place. It allows you to fire these scripts based on the rules you set up.

How can I integrate Google Tag Manager into my website?

You can integrate Google Tag Manager into your website by adding the GTM script to the tag of your website. If you don't have access to add code to your site, you can use the Metronet Tag Manager plugin.

What does the Metronet Tag Manager plugin do?

The Metronet Tag Manager plugin unlocks the power of the dataLayer, allowing you to easily set macros and firing rules on almost any element. It also lets you add dataLayer variables and HTML event handlers to content links.

How do I make the Metronet Tag Manager plugin work on WordPress?

To make the Metronet Tag Manager plugin work on WordPress, you need to add the <?php do_action( 'body_open' ); ?> code just after the <body> tag.

Where can I find more resources about Google Tag Manager?

You can find more resources about Google Tag Manager on the official Google Tag Manager website, as well as on Moz and Cutroni blogs.

Integrate Google Tag Manager with Metronet Tag Manager Plugin

Features Download’s trend Changelog Reviews

Simplify tracking scripts

Easily integrate Google Tag Manager into your website and gather all your tracking scripts in one place. Set up rules to fire scripts whenever you want.

Customize dataLayer variables

Add as many dataLayer variables as needed on a per-post and per-page basis. The plugin provides predefined variables and allows you to set up separate variables for non-post or non-page content.

Add HTML event handlers

Easily add an HTML event handler to any content link using the GTM TinyMCE button in the WYSIWYG. You can also add a unique ID or class to each content link.

Author’s Site

1.5.5

Released 2023-06-24
Adding the ability to update header messages remotely.

1.5.4

Released 2019-07-16
Adding GTM dataLayer on search pages.

1.5.3

Released 2019-07-16
Added Beaver Builder compatibility.

1.5.2

Released 2019-05-24
Updating documentation.
Adding option to hide GTM data layer settings on posts/pages.

1.5.1

Released 2019-05-21
Added support for WordPress 5.2’s wp_body_open tag.

1.5.0

Released 2018-11-24
Added Gutenberg inline option for setting a dataLayer variable

1.3.0

Released 2018-07-25
Fixed a bug when saving and outputting Google Tag Manager snippets where an ampersand HTML entity was added to the output.

1.2.9

Released 2018-04-24
Fixed serious security issue. Please Update.

1.2.7

Released 2017-11-15
Fixing issues in the admin where HTML elements were escaped accidentally.

1.2.3

Updated 2017-08-10
Adding style element support

1.2.1

Updated 2017-05-02
Code cleanup and remediation by 10up

1.2.0

Updated 2016-11-08
Able to adhere to the new tag recommendations of inserting tag markup in the header and also after the body tag

1.1.0

Updated 2016-04-08
Improved sanitization for custom values
Added support for CloudFlare arguments in GTM code
Prevent non-filtered custom value from being outputted in the dataLayer

1.0.8

Updated 2016-03-25
Allow arrays/objects in dataLayer as JSON arguments

1.0.6

Updated 2015-08-20 – WordPress 4.3
Released 2015-04-03
Bug fix – Allow periods in datavariables to comply with GTM 2.0.

1.0.5

Updated 2014-12-11 – Ensuring WordPress 4.1 compatibility
Released 2014-09-11
Fixed anonymous function crashing PHP < 5.3 users

1.0.4

Released 2014-08-27
Fixed meta problem with datavariables showing up in areas where there aren’t posts or pages
Ensuring WordPress 4.0 compatibility

1.0.3

Released 2014-07-08
Migration to TinyMCE 4
Translations template

1.0.2

Released 2013-07-30
Documentation update

1.0.1

Released 2013-07-24
Fixing TinyMCE JavaScript issue

1.0

Initial release.

Makes Installing Tag Manager Easy

By kdubbau on October 17, 2022

My go to when getting Google Tag Manager set up on a clients site. Very simple and have had no problems setting it up on any of my wordpress sites. I prefer this plugin over similar plugins due to its simplicity and has been more secure than others. While it is simple, don't assume it can't handle the bigger projects. It allows the more robust tracking methods and practices some clients need that other plugins simply don't offer. Just be sure to follow the installation instructions and you will be good to go!

Easily Add GTM to any Website

By leonhitchens on October 10, 2022

The plugin is helpful with installing Google Tag Manager. Works on WordPress multisite websites. The plugin is simple, straightforward, and more secure than a simple "insert headers or footers" plugin.

Decent

By paulbuikstra on July 19, 2018

I could not verifie the search console via tag manager using this plugin. It places the code in the wrong place. Maybe i did something wrong, but it's something you should look in to.

This plugin is awesome

By gubbigubbi on October 5, 2017

Simple, unobtrusive - great plugin. And whenver i see the name i always think "If young metro don't trust you?"

GTM Plugin with dataLayer Variables !?!

By laurieheer on September 3, 2016

I offer Google Analytics training and students always struggle with adding dataLayer variables. Your plugin really simplifies the process - Thank You!